From being a college graduate in Delhi to becoming a powerhouse in the Indian wellness and beauty industry, Mira Rajput Kapoor has redefined the narrative of a "star wife." Today, she is recognized not just for her high-profile marriage to Bollywood actor ShahidKapoor, but as a savvy entrepreneur, investor, and digital creator.
At a Glance: Biography & Early Life
Born on September 7, 1994, in Delhi, Mira grew up in
a grounded, non-filmy environment. Her father, Vikramaditya Rajput, is a
businessman, and her mother, Bela Rajput, is a homemaker.
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Personal Detail |
Information |
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Education |
Vasant Valley School (Delhi); English Honours from Lady
Shri Ram College for Women (LSR) |
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Family |
Two sisters: Priya Rajput Tulshan and Noorjehan Rajput
Wadhwani |
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Marriage |
Married Shahid Kapoor on July 7, 2015 |
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Children |
Daughter Misha (b. 2016) and Son Zain (b. 2018) |
Before her marriage, Mira was known for her academic
excellence, reportedly ranking 10th in the CAT exam during her
undergraduate years and completing an internship with the United Nations.
Career: The Entrepreneurial Shift
Mira’s professional journey is a case study in strategic
personal branding. After focusing on motherhood in her early 20s, she has
transitioned into a "serial entrepreneur" with a multi-crore business
portfolio.
1. Akind Skincare (Launched June 2024)
In partnership with Reliance Retail’s Tira Beauty
(led by Isha Ambani), Mira co-founded Akind. The brand focuses on
"barrier-care" and vegan, cruelty-free formulations tailored for
Indian skin types. Its philosophy revolves around "listening to your
skin" rather than following fleeting trends.
2. Dhun Wellness (Launched May 2025)
Mira expanded her footprint into the luxury wellness sector
with Dhun, a 6,000 sq. ft. sanctuary in Bandra, Mumbai. The center
integrates:
- Ayurveda
and Traditional Chinese Medicine.
- Sound
therapy and cryotherapy.
- Holistic
gut-cleanse and sleep-reset programs.
3. Strategic Investments
Mira is a keen investor, backing brands that align with her
lifestyle:
- Wellbeing
Nutrition: A whole-food supplement brand valued at approximately ₹961
crore (as of March 2025).
- Athletifreak:
A premium US-based athleisure brand launched in India in collaboration
with her husband and sisters.
- Artium
Academy & Zama Organics: Furthering her interests in education and
sustainable living.
Influence and Media Impact
With an Instagram following of nearly 5 million, Mira
is a "Mega-Influencer." She has moved away from the "Bollywood
wife" label to become a voice for mindful living. Her YouTube series, 'Skin
& Within', and her role as a brand ambassador for labels like Kisna
Diamond Jewellery and Olay India have solidified her position as a
heavy hitter in the lifestyle space.
"I decided to back myself and invest in myself,"
Mira shared in a recent interview, highlighting her shift from content creation
to ownership.
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